Do you know the children’s rhyme called “Going on a Bear Hunt”? It’s a story that talks about encountering different obstacles and realizing that the way forward is blocked– the narrator “can’t go around it, can’t go under it,” and in the end, they realize they...
Entrepreneur
Exploring Value-Based Pricing Models for Small Businesses
Pricing is a powerful tool for conveying value and driving conversions. Businesses must employ strong pricing strategies. For small businesses, value-based pricing models can be a compelling way to structure their pricing to prioritize consumer flexibility and help...
Managing Finances for Entrepreneurs
Entrepreneurship can be a lot like being a parent: you dream big dreams for your company, but before it takes off, you’ll have to make a lot of financial decisions. For parents, questions like, “Do I really need a wipe warmer?” come to the forefront, but the...
Stay Motivated & Don’t Give Up!
Have you ever wondered how entrepreneurs keep going when the going gets tough? Here are some tips to stay motivated, no matter what. Entrepreneur Life is Not for the Faint of Heart Proponents of entrepreneurship sometimes paint it as a life of ease, especially on...
10 Most Creative Entrepreneurs in Latin America
Creativity is everywhere, and there’s no lack of it in Latin America, where so many forms of creative expression are welcome. (In case you’re wondering, this is a continuation of our entrepreneur series. We’ve already covered the most creative black entrepreneurs in...
What’s the Point of Being Humble
“I am resilient.” “I know my worth.” “I am successful.” “I am proud of myself.” “I am enough.” Everywhere you look today, there are positive affirmations. Reminders that we are amazing, capable people “made of stardust.” A little confidence can be a good thing. We...
Should You Hire for Personality?
Have you heard the term “personality hire” recently? And does your company specifically look for personality hires to add to the team? Let’s discuss the benefits, risks, and considerations for hiring based on personality. If you’ve never heard of personality hires,...
How to Set Yourself Apart Series: Account Planner
Account planners do a lot of the client-facing work that keeps agencies running. From day-to-day customer service to selling upgrades, many agency leaders know the value that a good account planner can provide. So, how can you show potential agency clients that you’re...
Balancing Fun and Profits: Lessons From Two Point Hospital
In the world of gaming, few titles manage to combine entertainment and education as effectively as Two Point Hospital. While in some ways, the game does its best to deviate from reality—with conditions such as “lightheadedness,” which involves patients needing light...
Let Go So You Can Do More
Owners of small to medium businesses are faced with decisions every day. What clients do you take on, and which do you decide not to take? How many physical and digital assets should you keep, and which are contributing to office clutter and mental distraction? It’s...
Distraction-Free Learning: How to Focus
Spending all day on the computer (whether from a home office or a corporate one) has benefits and drawbacks. One of the drawbacks is known as the “research rabbit hole” - a phenomenon that happens when you spend inordinate amounts of time researching a topic/idea. One...
Create a Positive Vibe in the Office
Negativity is like a leech that sucks all your creative energy away. It’s best to deal with it swiftly. If you’ve already been dealing with negativity for some time, a detox is necessary before you can rebuild a peaceful atmosphere. Whether you work from home or in a...