Junior graphic designers who stick with it and upskill become graphic designers. Some might rest on their laurels now that they’ve “made it,” but not you! You are here to learn. Here’s how to set yourself apart as a graphic designer. Find Your Unique Value Proposition...
On May 28th, 2015, Google launched Google Photos - the newest member of the Google family of web apps. Although there are many other photo-sharing apps available that sprung up before and after Google Photos, Google Photos remains the most popular. Stacking Up Against...
Increasing your brand awareness is one of the most significant aspects of marketing your company. Running a business is challenging work. That's never been more true than in the past year. And 2021 doesn't seem to offer up any easy challenges so far. Focusing on...
2020 has been pretty hard on small to medium sized businesses and entrepreneurs. In addition to dealing with financial, social, and operational issues customer behavior has also changed. Even during the best of times, marketing has been last in line for funding in...
Why pay to hire a photographer while uncle Bob's cousin will gladly do it for a combo meal? Simply, you want to present your company or your product well to increase sales. Anyone, literally anyone can and will take pictures with a mobile phone, pocket camera or a...
How many times do people ask what kind of camera you’re using? When out on a photo shoot, there are always clients, bystanders and other photographers that come up and ask about my choice of gear. They even tell me the brand and model of camera they use and present...
Creating VR content does not have to be a daunting task, it can be fun and fulfilling if done the right way. Most people struggle with limited budget and are too afraid to take risks. Some are even content with their smartphones and deter from getting involved in the...
Creative photography is a special type of photography that strives to discover new patterns, color, adventure, and beauty, among many other things. This makes creative photography very exciting. It awakens all the senses of a photographer and adds a very artistic...
I rarely take my actual camera with me these days. Why would I carry around a bulky Canon camera when I could simply slip my phone into my pocket? However, using the camera on your phone has a time and a place. A camera phone is good for a quick snapshot of your...
"If at first you don't succeed, try, try, try again." This well-known proverb was first popularized in the 1800s, and has since shown up in many songs, literary themes and motivational speeches throughout the years. However, there is a slightly different version of...
This week Matcha Design had the opportunity to shoot press photos for FEDEL, an Oklahoma based Christian Hip-Hop artist. We needed to capture simple, yet engaging photos for the FEDEL to use for tour posters, social media, press opportunities and other collateral. We...
Matcha Design - Friday, September 7, 2012 In early September, we shot a magazine cover featuring a family who had overcome adversity in their lives. Not only did we need to get an engaging cover shot that left room for plenty of surrounding text, but we had to capture...